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A Guide for the First-Time Rolex Buyer

Quality, Luxurious, Affordable Watches

Deciding On a Model


Choosing which kind of model to buy is solely up to the purchaser, but a quick overview of the different Rolex lines is a great way to figure out which one speaks your stylistic language:

  • The Submariner is the classic model worn by the coolest of cool, Steve McQueen. It is a sport watch designed for true deep sea diving, but with the omnipresent Rolex flair.
  • The President is considered a classier, more elegant model that can perfectly accentuate any attire when impressions matter most.
  • The Rolex Datejust was originally introduced in 1945, and is considered a true mark of elegance that can be embraced by both him and her.
  • The Yacht-Master is a sleek, sporty statement perfectly matching adventure with elegance, and can come in either platinum or stainless steel finishes.
  • The Cosmograph Daytona is a solid, reliable, and classic timepiece perfectly blending the sport of racing with meticulous aesthetics in watchmaking craftsmanship.

These are just some of the models being offered by Rolex, but anyone curious about their reliability – or ability to engage onlookers – should not worry themselves. The mechanical ingenuity and sheer inventiveness the company has become famous for stands as a true testament to their peerless status, which is now a reflection of their loyal customers.

Wristwatches have gone through evolutionary style changes in direct reflection of the ongoing fashion trends we see shifting every season, and their accessibility has never been easier now that retailers have the immediacy of the online marketplace at their whim.

Luxury goods are now more readily available to the public than ever before, and the internet has made it possible for your everyday shopper to enhance their lifestyle with some of the most coveted timepieces in production.

And the best part is buyers can get genuine, authentic items from trusted and respected sellers who have a true appreciation for their merchandise and their customers. For Rolex admirers, new, used, pre-owned, and classic models that are affordable-priced can be in your hands through just a few easy clicks.

Some people may argue that purchasing luxury goods online is not the safest route, but with some savvy shopping via insider tips up your sleeve, you can come out with a true gem.

How to spot a fake


  1. If the price is too good to be true, then your instincts are probably right.
  2. Consider your surroundings. If a Rolex is being offered to you in an alley, walk away.
  3. If you are having trouble viewing the magnified date, then it is most likely a fake.
  4. If it says “Oyster” on the dial, dunk the timepiece in question in water for a few seconds. When leakage is apparent, then the watch is not genuine since all Rolex Oyster perpetual watches are 100% waterproof.
  5. Check the model number online and verify it coincides with the metal. If the two do not match, you have a counterfeit.
  6. Rolexes are designed to perfection, and that includes the writing. When any kinds of misspellings are spotted or the text is unclear, its authenticity is doubtful.
  7. Case backs on any genuine Rolex are not made of glass. With the exception of two extremely rare models from the 1930s, all modern Rolexes have steel case backs.
  8. Usually on the interior of the band of the watch, engravings showing the model and serial number can be found. After examining them with a magnifying glass, anything less than perfectly cut should be called into question.
  9. With special Rolex tools, you can take the case back off of the watch and examine its inner workings. The gears should be different colors, and the interior of the case back itself should include its origins (“Made In”), metal type, and model number.
  10. Listen closely to the watch. If loud ticking can be heard, then it is a definite fake. Replicating the perfection of a Rolex is nearly impossible, so imitation gears will not match up to the same high-quality standards of an original.